Formulating a distinct image for each of our brands has been a driving force of Movado Group, Inc. (MGI) since its beginnings. Our commitment to this goal through on-going product development, design innovation, and each phase of marketing and marketing communication is what cultivates consumer demand, cements on-going relationships with our consumers and retailers and reaps a return for our investors. MGI's brand portfolio is diverse and growing on a global basis. Its most recent additions are the acquisition of the luxury Swiss watch brand Ebel, known for the elegance and sensual, soft shapes of its sophisticated watch designs, and the establishment of a new licensing agreement to create timepieces for the world-renowned LACOSTE brand.